You need to tell plone.recipe.zope2install where to download Zope. In addition, you will need the zope2instance section to create an instance of Zope for you. These recipes are only necessary for Zope prior to version 2.11, starting from 2.12 Zope is completely ironed out.
Here is the minimal Zope 2.11 buildout.cfg:
[buildout]
parts = instance
[zope2]
recipe = plone.recipe.zope2install
url = http://www.zope.org/Products/Zope/2.11.3/Zope-2.11.3-final.tgz
[instance]
recipe = plone.recipe.zope2instance
zope2-location = ${zope2:location}
user = admin:admin
http-address = 127.0.0.1:8080
, instance zope2, , .
Zope 2.12 . buildout.cfg - , -:
[buildout]
parts = scripts
extends = http://svn.zope.org/*checkout*/Zope/tags/2.12.0b3/versions.cfg
[versions]
Zope2 = 2.12.0b3
[scripts]
recipe = zc.recipe.egg:scripts
eggs = Zope2
extends; Zope2 subversion Zope 2.12.0b3, , . , .