There are only a few possible results from pluralize (@ review.product.reviews.count, 'Review')
0 Reviews
1 Review
n Reviews
No way out of this should ever be escaped, so the author decided not to.
Escaping javascript <div id="yo">You're Awesome</div> , javascript , .
var awesome = "<div id="yo">You're Awesome</div>";
. ""
<div id=\"yo\">You\'re Awesome<\/div>