this.proc relates to a method
proc(wrappedComponentInstance) { wrappedComponentInstance.method() }
wrappedComponentInstance.method() is just an example of how to call an arbitrary method on a wrapped component. The article says:
In the following example, we will look at how to access the instance methods and the WrappedComponent instance itself through refs
Thus, none of them has anything to do with the Reagent.
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