Say your excel file looks like htis

To set the color of a specific word, you must use the cell property .Characters
. You need to find where the word begins, and then its color.
try it
Option Explicit
Sub Sample()
Dim sPos As Long, sLen As Long
Dim aCell As Range
Dim ws As Worksheet
Dim rng As Range
Dim findMe As String
Set ws = ThisWorkbook.Sheets("MYSHEET")
Set rng = ws.Range("G3:G1362")
findMe = "Background"
With rng
Set aCell = .Find(What:=findMe, LookIn:=xlValues, _
LookAt:=xlPart, SearchOrder:=xlByRows, SearchDirection:=xlNext, _
MatchCase:=False, SearchFormat:=False)
If Not aCell Is Nothing Then
sPos = InStr(1, aCell.Value, findMe)
sLen = Len(findMe)
aCell.Characters(Start:=sPos, Length:=sLen).Font.Color = RGB(255, 0, 0)
End If
End With
End Sub
OUTPUT

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