Today I ran into a similar problem and I found this article useful:
http://cordova.apache.org/docs/en/latest/guide/platforms/win8/index.html
Check the build configuration file (build.json) and make sure you select the release if your release options are defined according to the strong name with the expected name of the Windows Store publisher.
If you are using Tools for Apache Cordova (TACO), you will also want to view the config.xml file with both a graphical interface and a raw XML editor such as WordPad.
<preference name="WindowsStoreDisplayName" value="XXX" /> <preference name="WindowsStoreIdentityName" value="YYYXXX" /> <vs:platformSpecificValues> <vs:platformSpecificWidget platformName="windows" id="_ZZZZZZZZ" /> </vs:platformSpecificValues>
If you fill in the value that the Windows Store expects in the XXX, YYY, and ZZZ fields.
Hope this helps, Adam
MrIonic
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